Ben Greenfield’s CEO Triathlon Dominator Package

Has anyone ever bought this triathlon training package and used it? The website seems a bit goofy and low quality to me, like a lot of scam websites, but just because it looks like a scam and smells like a scam doesn’t necessarily mean it’s a scam. Maybe the proprietor Ben Greenfield designed it all himself, and if so, then it’s about what I would expect from someone selling their own triathlon training plan. But some of the claims, or implied claims, seem a bit hard to swallow.

Sure, I wouldn’t be surprised to find out that, as the site claims “the majority of current training methods for an ultra-endurance event like an Ironman are derived from the training schedules, calendars, and lifestyles of professional Ironman triathletes who compete in the sport of triathlon for a living.” But can anyone’s body be prepared for a full Ironman without doing workouts that come close to or exceed those distances in an Ironman? Can you do a 112-mile bike ride without having done one before? Can you run a marathon without having run a marathon before? And if you’re going to do those two things, is there any way to get there without training at least 20 hours per week?

Now, perhaps Ben isn’t saying you don’t bike or run that far in his training package–but he does claim that you’ll be able to do an Ironman with “50% of the average training time”. But maybe this is just spin. 50% of the average training time of who? The average participant, or the average professional participant? I would guess the average pro spends around 40 hours per week training, and the average participant spends around 20 hours per week. Ben seems to imply that his training takes something on the order of 10 hours per week, since he claims in bold type that “…it is pure myth that completing the Ironman triathlon takes 15, 18 or 20 hours of training every week.” So obviously his plan must only take 14 hours or less. If nothing else is hard to believe on the webpage, that claim is. But hey, I’m not an expert, so I’m going to ask my coach what he thinks and I’ll get back to you.


My email to my coach:

To me this reeks of a total scam, but I’m no expert. What do you make of the claim that someone can do a full Ironman with 14 hours or less of training per week?

Response from coach:

No scam, this is very possible. Notice that he does not give a guarantee to the time you will finish it in, just the fact that you will finish.

If you went out next week I bet you could do a 70.3 right now based on your 6 hour training weeks. It would take you 9 hours, but you could do it.

Ben is a friend of mine as well, so I am slightly biased. He’s obviously promoting this to individuals who just want to finish, not finish top 25%.

Unless you are genetically gifted, most 14-hour weeks for a 30-something male will cap out at a 12-hour IM finish.


Diagnosis: Poorly designed and marketed website (since it got me thinking it was a total scam–of course I’ve done web design for a living for 10 years so I’m slightly biased that way), but apparently a perfectly legit product.

  • http://www.bengreenfieldfitness.com Ben Greenfield

    And hey, if it’s any consolation, it’s the EXACT program I followed to race a 9:46 at Ironman Coeur D’ Alene last year, except I added two extra century rides!

    Average training time will be 8-12 hours if you’ve got an Ironman under your belt already, 10-14 hours if you’re a rookie.


  • Sam Zeller

    I’ve looked the plan over and it seems to make a great deal of sense to me. Is it for everyone, maybe not, but, I believe the quality of work you put into the time allowed makes sense and will provide positive results.

    Another thing, in long endurance sports you don’t go the full distance or beyond while training for a lot of good, sound reasons, to not get burned out, over-trained or injured.

    I feel like Ben is focused on the large group of “non-prefeesionals” out there. I am going to give it a try.

  • Eric Potter

    I have never done an Ironman, only a few sprint and olympic distance races. I am going to give an Ironman a shot next year and have purchased Ben’s package. I have looked through it and it looks like it is going to be a challenging ride. I can not tell you that I will be able to finish an Ironman next year by doing this plan, but after completing my second week into the program, I feel confident that I will get there.

    I don’t want to give the details from Ben’s program away because he has a great operation going and he needs to fund it, but if you are thinking that doing this program is just going to be 8-12 hours a week of training at your planned Ironman pace, you will be in for a surprise. His plan is well thought out and takes you to peaks that you would have never expected in such a short time, or at least for me.

    Ben also goes the extra step and defines swim drills to perform, strength training exercises and diet and supplement plans. I believe this is the complete package and I know I am going to be successful next year. I am thinking about Ironman Arizona and I have a hectic job that will not allow me to train more that 8-12 hours per week.

  • Brian Kenny

    Does anyone know how the plan fits age groupers? I’m 54 and have done 4 -5 Olympic and a couple of half Extremes. My last half was in 5 – 1/2 hours so I’m looking for a training plan that fits my AG and time commitments.

    Does anyone know how long has this product been out?

    Sam Zeller you mentioned the program was not for everyone can you provide any insight. Do you mean it’s not for you if are trying to win a IM or something else.

    Any thoughts would be appreciated.

  • http://www.triedge.net TeKoi Smith

    I used Ben package for Ironman Arizona almost 2 weeks ago and I dominated my race. I really did.
    8-12 hours is the average amount of time each week that I trained. There were a few weeks where it went up to 15+ hours, but that was towards the end.
    He takes all the guesswork out of your training and all you have to do is follow through.
    My 1st Ironman in 2008 (Arizona) my time was 12:15:11. This time around I did it in 11:25:02. Conditions on the course were windy to say the least and I bruised my foot something fierce coming out of T1 which impacted my run quite a bit, but I still did it.
    1st Ironman swim: 1:09:00
    2nd Ironman swim: 1:11:+

    1st Ironman bike: 5:51:+. (Light winds with sunny skies).
    2nd Ironman bike: 5:51:and a little change. (The winds were 20+ mph with rain & hail).

    1st Ironman run: 4:59:+
    2nd Ironman run: 4:09:+ (that was with a bruised foot, where every step was agony. I had been training consistently for a 3:45 marathon, but had to give 25 minutes back the day of the race).

    The bottom line here is that I took off 50 minutes off my 1st Ironman and if it wasn’t for the winds and my injury, I could have taken more off. The last 6 miles I passed hundreds and hundreds of people with Ben’s help.

    The Triathlon Dominator program works, and everyone wanted to maximize family time and wanting to finish an Ironman should buy this.

  • Amy

    Based on the reveiws I am going to try the program, as an ex sprinter I am not a fan of long sessions or volume weeks. I prefer shorter sharper sessions anyday. I did my first 1/2 ironman last year in 5.18 with 4 sessions a week. Only completed 3 long rides over 2 hrs and 1 long run over an hour during the lead up. My social life is more important to me than getting up at 5am for a 3 hr ride on a sunday morning. So I think this program will be good. Volume training doenst necessary mean faster times, I know alot of people that do “junk miles” and brag about how much they have done in the week.. and they are still slow as a turtle.

    I think it all comes down to intensity. I have 47 days to train for the half ironman again..anyone want to offer me a quick program haha!


  • john

    This program is terrible. I tried it and it just didn’t work. Maybe I did it wrong. Who knows…

  • http://www.triedge.net TeKoi Smith


    I’m sorry it didn’t work for you. But I am curious as to HOW it didn’t work? Ben does a fantastic job in taking out all the guess work with everything such as diet, nutrition, supplements, workouts and workout intensities.
    There were times where I could not get all my workouts in for a particular week, but I still was able to put in at least 80% of the work.
    Ben tells us what to eat, how much to eat, when to workout, how hard or not your workout should be AND offers help if we ask!!!
    Did you follow through with the program all the way through your Ironman?

  • Doug

    Why not sell this through Amazon – more sales and more accurate and unbiased reviews ?? Till then, sketchy.

  • http://www.triedge.net Bob


    These reviews are based on people that have put in the time, or not, to make this work for them. This is not sketchy. Please explain how this is sketchy. I’d be more than happy to talk with you one on one about this. What more are you looking for in an Ironman training program to fit a busy life?!?!!!!!? Contact me at tekoi@triedge.net

  • http://www.triedge.net TeKoi


    I never did hear back from you…..